So Michelle’s company is organising a conference, and she wants them to make Twitter a part of it somehow, since so much interesting comment about the goings-on at a conference happens there. We were discussing how best to do this. The best, simplest thing I’ve seen is a big screen where tweets related to the conference are displayed publicly. It keeps passersby in the loop. Tweets from people inside sessions can steer those outside to the best ones (“Julie’s talk on microwave popcorn is awesome! Tough questions coming though”). And when tweeters see their tweets really are public, they may be more constructive tweeters.
So TweetingMeeting is a site that makes it really, really easy to put up a big screen of fresh tweets about your conference. Open the site on a public screen, type in a keyword (e.g. a hashtag or the name of the conference), and hit enter. It’s designed to be readable, clean, modern, elegant (the usual stuff, that is), so it should fit into almost any conference decor, where that matters.
This is a tough one to monetise. I’ve got a link to some Google ads, which will probably relate to conference organising in your area. (Ideally, they should reflect the content of the current tweet stream, but I don’t think Google uses that to identify suitable ads.) We’ll see how it goes.
Process: Many hours getting the basic Twitter search and page refresh working; then more hours working on the design (CSS and HTML). Only once I was sure it worked and looked okay did I register the domain, and upload the files to my web host. Total time, probably about 12–15 hours spread over three days.